NOVEMBER 2004

This months newsletter has a bit of a linking theme, covering the search engine algorithms like Google's Pagerank and what you can do to develop further links yourself.

Other interesting news is MSN testing a new search engine, which could provide competition for Google. If you have any general SEO questions, please let us know so that we can respond in future newsletters.

NEWS AT A GLANCE

Google faces competition from MSN
Impressive new search engine from MSN in beta stage.

Froogle comes to the UK
Kelkoo faces competition by Froogle in the UK for online shopping services.

The rich get richer
The inequality of search algorithms when it comes to linking.

Seeking solutions
Google launches a desktop search tool.

KNOWLEDGE BASE ARTICLES

Link strategy myths
The most common mistakes in linking campaigns.

Why is linking important?
If content is king, then linking is the queen that shares his throne.

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