The TV adverts are plainer but can Microsoft really beat Google?

The latest incarnation of the Microsoft (MSN) search site has been unveiled in 24 countries and in 10 languages after public tests, with a revamp designed to give better search options and more relevant results than previously, and with plainer advertising. New features include the ability to ask specific questions and a refreshing of its five billion websites every two days instead of the usual two weeks as well as an attempt to tailor the results to the searcher.

Google has recently doubled the size of its search index to eight billion web pages and still deals with 60% of all visits to search engines in the UK, according to latest figures from Hitwise, the market research company. MSN had a 10.6% market share and Ask Jeeves UK is in third place with 9.4%,

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22/02/2005

OTHER NEWS AT A GLANCE

Revolutionary Airfare Search Engine Unlocks "Hidden" Low Fares
Today’s launch of http://www.Ufly4less.com, a new low fare airline search engine, strips away all of the complexity whereby airlines disguise the lowest fares in a maze of search options, and guarantees bargain-minded travellers will always find the lowest airfare across all of the major U.K. and Irish-based budget airlines regardless of their travel dates.

Google: The search engine's CEO admits limits on personal data are elusive
This article gives details of several cases whereby Google searchers were shocked to find unwanted and disquieting personal information about themselves on the Net.

Intellifit Launches Apparel Search Engine That 'Finds What Fits' at DEMO@15
Shopping for clothes that fit can be a frustrating and time consuming endeavour, which is why Intellifit Corporation, creators of the award-winning Intellifit System body scanner, today unveiled Find What Fits(TM) -- the first apparel search engine to help consumers find the brands and sizes that fit them best.

British company launches talking search engine
A British company has launched a technology preview of a search engine which can read out search results.

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