JANUARY 2005

This month’s newsletter looks at the growing competition among search engines with rivals beginning to close the gap on Google, at a search engine that will provide people with information about any TV programme they request, what people ask the BBC search engine and evidence that internet-connected devices may be a potential security threat.

In the knowledge base, there are articles emphasising the importance of links, a warning to be patient with results from Google, the need to plan ahead to cope with changing fashions in search engines and an article on the different strategies of Search Engine Marketing and Search Engine Optimisation.

If you have any general SEO questions, please let us know so that we can respond in future newsletters.

NEWS AT A GLANCE

MSN.com dumps Yahoo in favour of own Search Engine.
The war of the search engines has dramatically intensified since search results from Microsoft’s MSN.com are now being provided by the MSN Search (beta) search engine rather than being contracted out to Yahoo.

Google still King, but for how long?
Google is still the search engine king but Yahoo and MSN are catching up.

blinkx TV Introduces Search Engine for TV content.
blinkx has launched blinkx TV an Internet search engine that lets viewers search for TV programmes from their computer.

BBC Web Search used a record amount in 2004 but some strange queries.
The BBC online search engine was used a record amount in 2004 for enquiries both simple and strange.

Confidential US security documents found in Google.
Information from the US Department of Homeland Security appears to have reached the public domain via the Google Web Cache.

KNOWLEDGE BASE ARTICLES

Lets talk about links.

Google's ageing delay for new sites.

Businesses must target more than just Google.

Compare and contrast: Search Engine Management (SEM) and Search Engine Optimisation (SEO).

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